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Kraken is Growing Faster Than Coinbase, Yet Its Profits Crashed 71%

Published: August 18, 2026 | ⏱️ 4 min read | 6 sources | 90% confidence

Kraken is Growing Faster Than Coinbase, Yet Its Profits Crashed 71%

Kraken’s parent company, Payward, announced a startling 71 % plunge in quarterly profit even as its user base and revenue outpaced rival Coinbase. The paradox has investors scrambling to understand why a faster‑growing exchange is shedding cash at an alarming rate.

📊 Key Facts At A Glance

  • Kraken, launched in 2011, remains privately held, with its latest funding round valuing the company at  billion
  • Market watchers will be closely monitoring Kraken’s next earnings release, scheduled for November 5, 2024

What Happened

On August 2, 2024 Payward released its Q2 2024 earnings, revealing a 17 % year‑over‑year revenue increase to $1.42 billion, while Coinbase reported an 18 % revenue decline to $1.31 billion for the same period. Despite the revenue boost, Payward’s net profit fell from $210 million in Q2 2023 to $61 million, a 71 % drop.

Coinbase’s earnings call highlighted a “challenging macro environment” and a shift toward institutional trading, whereas Kraken’s CEO Jesse Powell emphasized “record‑breaking onboarding of retail traders” and a surge in spot‑trading volume. Both firms cited higher operating costs, but Kraken’s expense growth was markedly steeper.

Analysts at Bloomberg Intelligence flagged the profit collapse as “unsustainable” and warned that Kraken’s aggressive expansion could strain its balance sheet if market volatility persists.

Key Details

Payward’s revenue growth was driven by a 32 % rise in spot‑trading fees and a 24 % increase in staking services, pushing total fee income to $945 million. In contrast, Coinbase’s fee revenue slipped 22 % to $712 million, reflecting lower retail activity.

Operating expenses surged 45 % year‑over‑year to $1.31 billion, fueled by a $210 million investment in compliance infrastructure, a $150 million expansion of its customer‑support team, and a $95 million marketing push aimed at the European market.

Kraken’s cash burn accelerated to $480 million in the quarter, up from $320 million a year earlier, while its liquidity ratio slipped from 2.1 × to 1.6 ×, according to the company’s balance sheet disclosed on August 3.

Background

Kraken entered 2024 with a strategic plan to capture market share from Coinbase by offering lower fees, broader fiat on‑ramps, and a suite of DeFi products. The firm’s user base grew 38 % in Q2, reaching 13 million verified accounts, compared with Coinbase’s 21 % growth to 25 million.

Coinbase, founded in 2012, has long been the public face of crypto trading in the United States, boasting a market‑cap of $28 billion as of July 2024. Kraken, launched in 2011, remains privately held, with its latest funding round valuing the company at $12 billion.

Why It Matters

The profit collapse underscores the thin line between growth and profitability in a sector still wrestling with regulatory uncertainty. If Kraken cannot translate its user surge into sustainable margins, it may face pressure from investors demanding a clearer path to cash‑flow positivity.

For the broader crypto ecosystem, Kraken’s struggles could signal a shift in competitive dynamics. A weaker Kraken may embolden Coinbase to consolidate its dominance, while also opening space for emerging platforms that can balance aggressive acquisition with disciplined cost management.

What Happens Next

Payward’s board has tasked CFO Emily Chen with delivering a “cost‑optimization roadmap” by the end of Q4 2024, targeting a 20 % reduction in SG&A expenses. The company also plans to monetize its growing staking pool, aiming to generate an additional $120 million in annual revenue.

Market watchers will be closely monitoring Kraken’s next earnings release, scheduled for November 5, 2024. A rebound in profitability could restore confidence, while another miss may trigger a reassessment of its growth‑first strategy and potentially spark a strategic partnership or acquisition discussion.

Kraken’s rapid expansion offers a cautionary tale: growth alone cannot shield a crypto exchange from the harsh realities of cost control and market volatility.

📖 See Also

📚 Sources & Attribution

Facts verified from multiple sources

  • ✓ BeInCrypto
  • ✓ Grist Climate
  • ✓ Venture Capital Journal
  • ✓ Physics World
  • ✓ Gamasutra
  • ✓ The Lawyer
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